Convenience on Wheels

Thesis | Public Space Renewal | Vietnam

Phase 1: Research

Beyond their economic functions, traditional markets are cultural epicenters. They are places where generations of Vietnamese have gathered, interacted, and maintained social ties. The sights, sounds, and smells of these markets encapsulate the essence of Vietnamese life, making them invaluable to the cultural fabric of the nation. The evolution of these markets ensures that they remain relevant and continue to serve as spaces where cultural heritage is both preserved and celebrated.

The evolution of traditional markets in Vietnam is also a testament to their resilience and adaptability. Throughout history, these markets have not only adapted to economic and social changes but have also played a pivotal role in shaping them. As Vietnam continues to modernize and integrate into the global economy, the ongoing evolution of traditional markets will be essential for balancing economic development with cultural preservation, ensuring that these vital institutions remain a vibrant part of Vietnamese life for generations to come.

Phase 2: Analysis of the Current Markets and Economy

Phase 3: Concept and Development

Daily Functions at the Markets

The functioning of markets is deeply interwoven with and vital to the daily life of the community. To gain a comprehensive understanding, I conducted an in-depth investigation into market operations, particularly focusing on how they align with the contemporary lifestyle standards of the newer generation of Vietnamese. This research explores how modern conveniences and shifting societal norms influence the ways in which these traditional markets operate, and how they adapt to meet the needs and preferences of younger consumers. By examining these dynamics, the study provides insights into the evolving role of markets in Vietnam and their continued relevance in a rapidly changing cultural landscape.

Motorbike Economy

Accessibility is a key consideration for the Vietnamese people, and this is clearly demonstrated by the remarkable and steady rise in the use of motorbikes since their introduction. Motorbikes are highly valued for their affordability and flexibility, making them a popular choice for transportation.

One of the key advantages of motorbikes is their ability to navigate through the narrow streets that are common in many Vietnamese cities and towns. This flexibility allows riders to easily maneuver through traffic and reach their destinations more quickly than larger vehicles would allow.

Additionally, motorbikes are prized for their versatility in transporting goods. Whether it’s carrying groceries, goods for sale, or other items, motorbikes provide a convenient and efficient means of transportation. This aspect of motorbike usage is particularly important in the context of markets, where vendors and shoppers alike rely on the ability to transport goods easily and quickly.

Capitalizing on convenience provided from motorbike, the design of the ground floor aims to seamlessly extend the street into the market, allowing motorbikes to ride directly into the space. Each stall is designed with dual access to accommodate both pedestrians and riders, with dimensions tailored to suit each group. The layout of the stalls is organized based on the infrastructure required by the products and services offered. Stalls with quicker interaction times are located on the perimeter.

Taking a closer look at one block unit of the market, individual stalls are grouped together, forming a new grid where each opening and line of access corresponds to the streets. At the end of each block is a staircase leading to the upper floor, which features a more mixed-use space. At this intersection, there is also a ramp for riders to access the upper levels.

The circulation between the two spaces ensures a seamless flow. The market blocks continue the street grid, maintaining connectivity. Stairs and ramps guide both pedestrians and riders through the spaces. Each floor is dissected with openings for exhaust circulation, ventilation, and lighting. The roofs are designed specifically to bring in air and capture natural sunlight, enhancing the overall atmosphere.

The mixed space upstairs dedicates flexible space. It has a floor plan that ranges from motorbike parking areas to more restricted pedestrian-only zones, arranged from the center outward. Pedestrians can access this level either through their block’s stairs or a central ramp.

In this zoomed-in plan, you can see the ramp for motorbikes to get up, park, and enjoy quick dining or shopping activities. This space is informal, allowing sellers to come and go, similar to a flea market. In contrast, the spaces on the perimeter are designated for more formal establishments and activities, such as cafés, salons, and fashion stores.

On the topmost floor, you will find restaurants and the start of the roof structure. The geometry of these spaces is influenced by the roof design. This level hosts restaurants and additional program spaces for the community. The roof is designed with interruptions to connect spaces and create outdoor decks.

Advisors: Leslie Lok and Il Hwan Kim | Spring 2024